Last week, we reported the Knowledge Network will soon be repositioning itself with a possible new name, logo, on-air slogan and look. So does the mean the Campbell administration has approved the Crown corporation's new strategic plan - which was submitted to the government this past fall? Not so, says advanced education communications director Gordon Williams. In an interview with Public Eye, Mr. Williams explained the repositioning intiative "isn't tied to their strategic plan." Instead, the broadcaster is simply "going through the process of adapting to the changing communications environment. Because much of their visual identity, as you can see, is somewhat dated." Meanwhile, said Mr. Williams, the network's strategic plan remains under review.
January 29, 2008